Contents x
    Unified Delivery Record
    • 2 Minutes to read
    • Print
    • Dark
      Light
    Contents

    Unified Delivery Record

    • 2 Minutes to read
    • Print
    • Dark
      Light
    Article summary

    NOW AVAILABLE - The Unified Delivery Record brings together product resolutions into a unified schema, making it easier to consume, reducing post processing and providing increased visibility to the resolution.  With this new delivery format, each row will provide the maximum amount of data possible while running the matches.  This delivery is only available in conjunction with the Javascript tag.

    FeatureDescription
    HEMHashed email associated with the tag fire, sha256
    FIRST_NAME
    		First name of the matched record
    LAST_NAME
    		Last name of the matched record (family name, surname)
    BUSINESS_EMAIL
    		Business email attributed to the record and visit
    MOBILE_PHONE
    		Mobile number associated with the record, run against FCC portability data (to be used for matching purposes only)
    LINKEDIN_URL
    		LinkedIn URL for the record
    PERSONAL_CITY
    		Personal address city
    PERSONAL_STATE
    		Personal address state
    PERSONAL_ZIP
    		Personal address zip
    PERSONAL_ZIP4
    		Plus 4 extension of PERSONAL_ZIP.  Does not include PERSONAL_ZIP
    PERSONAL_EMAIL
    		The most observed personal email and match for visit
    GENDER
    		Gender of record (M/F/U)
    AGE_RANGE
    		Age range of record
    MARRIED
    		Determination if the record is married (Y/N)
    INCOME_RANGE
    		Income range of record
    NET_WORTH
    		Estimate of a households total financial assets minus liabilities. Assets include financial holdings such as deposit accounts, investments, and home value. Liabilities include loans, mortgages, and credit card debt.
    HOMEOWNER
    		Probabilistic and deterministic data set to capture home ownership (Y/N/P)
    JOB_TITLE
    		Job title
    SENIORITY_LEVEL
    		Modeled Seniority based on Job Title (CXO, VP, Director, Manager, or Staff)
    DEPARTMENT
    		Modeled Department based on Job Title.
    PROFESSIONAL_ADDRESS
    		Business address
    PROFESSIONAL_ADDRESS_2
    		Business address 2
    PROFESSIONAL_CITY
    		Business address city
    PROFESSIONAL_STATE
    		Business address state
    PROFESSIONAL_ZIP
    		Business address zip
    PROFESSIONAL_ZIP4
    		Plus 4 extension of PROFESISONAL_ZIP. Does not include PROFESSIONAL_ZIP
    COMPANY_NAME
    		Company name associated with the current job title
    COMPANY_DOMAIN
    		Company domain associated with the company name and business email
    COMPANY_PHONE
    		Comma separated array of phone numbers associated with the company
    COMPANY_SIC
    		Semicolon separated array of SIC codes associated with the company
    COMPANY_NAICS
    COMPANY_ADDRESS
    		Company address
    COMPANY_CITY
    		Company address city
    COMPANY_STATE
    		Company address state
    COMPANY_ZIP
    		Company address zip
    COMPANY_LINKEDIN_URLCorporate LinkedIn URL
    COMPANY_REVENUE
    		Revenue range of company
    COMPANY_EMPLOYEE_COUNT
    		Range of employees based on observed employees
    PRIMARY_INDUSTRY
    		Primary industry associated with the company, mapped to LinkedIn industries
    BUSINESS_EMAIL_VALIDATION_STATUSValid is included if the email has been validated by email service provider or null if validation is unavailable
    BUSINESS_EMAIL_LAST_SEEN
    		Unix timestamp of the last activity signal
    PERSONAL_EMAIL_VALIDATION_STATUS
    		Valid is included if the email has been validated by email service provider or null if validation is unavailable
    PERSONAL_EMAIL_LAST_SEEN
    		Unix timestamp of the last activity signal
    LAST_UPDATED
    		Date the record was last updated
    EVENT_DATE
    		Timestamp (Date/Time) of the tag fire to the millisecond in UTC
    IP_ADDRESS
    		IP address associated with the tag fire
    PARTNER_ID
    		PID provisioned by Agency from the tag (feature is an aggregate of all PIDs associated the the Agency)
    AGENCY_ID
    		AID provisioned by The Prospect Desk for Agency
    UNIX_TIMESTAMP
    		Unix version of EVENT_DATE
    JSON_HEADERS
    		JSON Header from the tag fire
    EXTERNAL_ID
    		Pass through of values provided through the tag implementation (this implementation is optional, though the schema is built to maintain consistency)
    REF_URL
    		Reference URL of the tag fire; page of tag fire
    REFERER_URL
    		URL visited prior to the tag fire (when available)
    MATCH_TYPEThe designation of the type of match for the record.  Business, personal, or email.
    Was this article helpful?
    What's Next